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  • 00:01


  • 00:11

    HERSH MANN: My name is Hersh Mann.I'm the user support manager hereat the UK Data Archive on behalf of the UK Data Service.In this tutorial, I'm going to talkabout why secondary analysis is importantin the social sciences.I'm going to introduce you to the data collectionsthat we support here at the UK Data Service.I'll talk about the resources that we provide to our usersto support their work, and have a focus on the teaching datacollections that we have and how wecan help promote the research that you've done with our workas well.

  • 00:49

    HERSH MANN [continued]: Secondary analysis of data means that rather than collectionyour own data for your research, you'rerelying on data that have been collected by somebody else.And this has a whole range of advantages.Data collection can be very expensive and very,very time-consuming.And collecting high quality data can be very, very difficultand a very technical process.

  • 01:09

    HERSH MANN [continued]: So the advantage of using the UK Data archiveand accessing data through the UK Data Servicemeans that all of the hard work has been done already.You can spend more time doing data analysisrather than spending time doing data collection.So there are all kinds of savingsthat you make in terms of time and money.And the data coverage of these data collectionsis far greater than any one individual could possiblyachieve.

  • 01:34

    HERSH MANN [continued]: So if you're doing international research, rather than travelingto different countries and collecting datain different places on your own, you're relying on someone elsehaving already done that data collection.And they already have the knowledgeof how to do the complex data sampling and making surethat those data are properly documented.

  • 01:58

    HERSH MANN [continued]: The advantage of using the UK Data Archiveis that the data collection is far largerthan any one person could possibly collect on their own.And you can rely upon those data having been collected accordingto sound fieldwork procedures so that they're reliable.

  • 02:21

    HERSH MANN [continued]: A good example of a data collectionthat no one individual could possibly collect on their ownmight be something like the National Child DevelopmentStudy, which started in 1958.It began by following 17,000 children bornin one particular week in 1958.And every few years, the original data collectorshave gone back to those same children, whoare now approaching their 60s, and have performednew surveys with them.

  • 02:46

    HERSH MANN [continued]: Clearly, no one person could have done all that workon their own.So I think that is one particularly effective exampleof why the UK Data Archive is very useful in supportingacademic research, why using secondary datais such a valuable resource availableto any social researchers.

  • 03:07

    HERSH MANN [continued]: If you're engaged in doing comparative research whichspans many different countries, then youneed to know that the data sources that you're usingare rigorous and standardized across those differentcountries so that you can have a good baseline upon whichto perform that analysis.You can be sure that the international datasources that we support through the UK Data Serviceare effective and reliable.

  • 03:34

    HERSH MANN [continued]: They also have the added advantage of a long timeseries, so many of those data collections span many decades.And that enables you to perform longitudinal analysisto look for change over time.The UK Data Service supports thousands of different datacollections which span dozens and dozens of different subjectareas.

  • 03:55

    HERSH MANN [continued]: We have users of our data who come from all over the world,from various different sectors.And the data collections that we provide them with,we think of them as falling under a small numberof broad headings.Most of the important ones that wethink of in the UK we collect them under the heading of UKSurveys.Then we have international macro data.

  • 04:18

    HERSH MANN [continued]: We have longitudinal studies.And we have various collections based on Census data.And because data don't just mean numerical data and statistics,we also have a whole range of qualitative and mixed methodsdata connections as well.As I say there, are thousands of different data collections,so anyone who is new to our servicemay be slightly daunted by the breadth of material that'savailable.

  • 04:43

    HERSH MANN [continued]: So my recommendation would be to anyonewho's new to our service to start on our Key Data webpages.So if you start on the UK Data Service homepage, whichis, you should go upto the menu at the top here, which is called Get Data.And it opens up a submenu.

  • 05:04

    HERSH MANN [continued]: And you can follow this down to Key Data.This brings you to a web page where our most popular datasets are arranged by data type.And as you can see here, by defaultthe UK Surveys tab is highlighted.And if I just scroll down the page,you can see some of the most popular UK surveysthat we hold.There should be some data collections therethat are familiar to you.

  • 05:27

    HERSH MANN [continued]: The British Social Attitudes Survey, for examplealways has a very large media impact when the new reportsare published every year.Scrolling down the page, you come down to somethinglike the Labor Force Survey.And this is a very, very big surveyof 40,000 respondents conducted by the Office of NationalStatistics.And this is where we get out quarterly labor forcestatistics.

  • 05:51

    HERSH MANN [continued]: Our unemployment data and our employment statisticscome from this particular survey.If I scroll up the page, you can see herethat we have other categories for Cross-National Surveys,Longitudinal Studies, international Macrodata,and Census Data.And we also have Qualitative and Mixed Methods Data here.I'm going to highlight the Longitudinal Studies datacollection.

  • 06:15

    HERSH MANN [continued]: And you can see here a list of different surveys.We've got here the 1970 British Cohort Study,alongside a Millennium Cohort Study,and the National Child Development Study.And we also have highlighted some household surveys,so the British Household Panel Survey started in 1991,was following 5,500 households to begin with.

  • 06:39

    HERSH MANN [continued]: And that survey has now merged into Understanding Society,which is the largest household panel survey in the world.And they're aiming to involve 40,000 householdsin that particular survey.If I scroll back to the top and select Census Data,here you can see the different forms of census datathat we support.

  • 07:04

    HERSH MANN [continued]: The Census Aggregate Data, for example,will enable you to investigate how many peoplein a particular geographic regionhave particular characteristics.So for example, if you wanted to havea look at the age profile of the populationin your particular local authority,you can use the Census Aggregate Data resources onlineto produce those tables.

  • 07:27

    HERSH MANN [continued]: Or you might be interested in flow data, whichis to do with migration and commuting.Again, you can use our online toolsto generate tables that indicate how many people are movingfrom one region to another.So my recommendation is if you are new to the UK Data Serviceand you want to get a good illustrationof the different kinds of data that we hold,go to our Key Data web pages and explorethe different categories using the tabs displayed hereon this particular page.

  • 08:07

    HERSH MANN [continued]: So let's take a look at a visualizationthat you can produce online in your own web browser.I'm going to choose the International Macrodatatab here.And if we scroll down the page lookingall of the International Macrodata collectionsthat we support, at the end of the pageyou'll come to the World Bank Development Indicators.

  • 08:28

    HERSH MANN [continued]: If I click on this link, you come to the catalog entrythat we have for this particular data collection.And it provides you with information about the subjectcategories that it applies to.There's some abstract information therewhich tells you what kinds of topics are covered.And then there's some more technical informationat the bottom of the page.

  • 08:49

    HERSH MANN [continued]: If I scroll back towards the top of the title,you can see here there's an explore online link.And if I follow that, you come to the UKDS.Stat interface.Select this World Bank Data set--so I know that it's the World Development Indicators that Ineed, so I follow that link.

  • 09:09

    HERSH MANN [continued]: This is the interface for the World Bank DevelopmentIndicators.What I'm going to do is I'm goingto customize my own table here and lookat a group of countries on a particular subject.So the first thing that I'm going to dois go to this Customize tab.And I'm going to choose my Time dimension.Here I'm going to select a date range.

  • 09:31

    HERSH MANN [continued]: And I think I'll look at the year 2000 to 2014.When I'm happy with my selection I click on the View Data tab.And this produces another table.But it still has a whole bunch of informationthat I'm not interested in, so I go back to the Customize tabagain and I choose the subject that I'm interested in.

  • 09:54

    HERSH MANN [continued]: Here if I move the cursor to this Search boxand start typing "parliament," if I search on that I come hereto a subject which is the proportion of seatsheld by women in national parliaments.And if I click on View Data, thisgives me a table showing me the percentageof seats in national parliaments held by women.

  • 10:24

    HERSH MANN [continued]: And the nice thing about the dot Stat interfacethat we're looking at here is it enablesus to visualize this information in different ways.Here you have a table, which you can export in Excel and dot CSVformats.If I come to this option here for Draw Chart,I can display the same information as a bar chart.

  • 10:47

    HERSH MANN [continued]: And there if I just slide across the page,you can see that information displayed graphically.And if I click on that Play button at the bottom,it shows you a moving animation as you move through the yearsthat I've selected.If I go back to Draw Chart, I can actuallydisplay this information as a map as well.

  • 11:09

    HERSH MANN [continued]: And there you can see a heat map which shows youby color-coding which countries have the highestproportion of seats held by womenin their national parliaments.So that's a very quick and easy exampleof how you can produce a data visualization simplyby using your own web browser and usingthe very simple interface that you see here in the UKDS.Stat.

  • 11:38

    HERSH MANN [continued]: All of the data collections we supportwill come with forms of supporting documentation whichwill enable the data user to understand fully the datacollection that they are working with.The most obvious example of that would be a questionnaire,which obviously gives you the information about whatquestions were asked when the survey respondent wasparticipating in the survey.

  • 12:03

    HERSH MANN [continued]: But in addition to that, we also have other formsof supporting documentation, such as user guides,data dictionaries, and technical reports.And all of those documents relateto the fieldwork that's been performedwith that particular survey.And it enables the user to understand any variationsfrom year to year that might exist in the data or anythingthat they might need to be aware of when they're performingtheir analysis.

  • 12:31

    HERSH MANN [continued]: If you go to our online catalog and chooseany particular survey, you'll seethat all of the data collections have associated documentation.So if I go to our Key Data web pages once more--and we'll stay on the UK Surveys pagesince that's what comes up by default.I'm going to choose the British Social Attitudes Survey.

  • 12:51

    HERSH MANN [continued]: This is the series record that we have for the British SocialAttitudes Survey.And in the middle of the page, youhave a section for Data Access.If I click on this section, you can see herea list of all of the individual years of datathat we have relating to the British Social AttitudesSurvey.The most recent collection that we have relates to 2013.

  • 13:14

    HERSH MANN [continued]: So if I follow the link, here yousee the catalog record for the British Social Attitudes Survey2013.All of our catalog records have a similar structure,so you have the Title and Subject categories and Abstractat the top.And if you scroll down, you'll come to a table,a documentation table.And here you'll find information thatrelates to the fieldwork that was performedwhen that survey was conducted.

  • 13:43

    HERSH MANN [continued]: As I said before, you can see that there are questionnaires.There's a questionnaire plan for the British Social AttitudesSurvey.And here you actually see the self-completion questionnairethat the users would actually have seen when theyparticipated in the survey.In addition to that, you might get additional informationsuch as the user guide.

  • 14:07

    HERSH MANN [continued]: And this was published by the people whoactually performed the survey.And it gives you information here, technical informationabout what kinds of topics were covered,how the fieldwork was done, and what kinds of thingsyou'd need to be aware of when you'reperforming your analysis.If we return here to the Series Abstract for the British SocialAttitudes Survey, you can see herethat we have some sections on the web pagewhich are called Getting Started.

  • 14:35

    HERSH MANN [continued]: And we also have some Frequently Asked Questions here as well.These are additional resources that we'veproduced to support this particular datacollections based on years of experienceof answering questions relating to this particular survey.And all of our Series Abstracts willhave some additional supporting resources of that kind.

  • 14:56

    HERSH MANN [continued]: If you go to the top of the page,and use the Use Data link here, you'llalso find a whole series of linkswhich will take you to advice and trainingguides and video tutorials.If I click on the Guides section,you can see here that we have a whole series of guides whichrelate either to particular data collectionsor to particular topics.

  • 15:26

    HERSH MANN [continued]: So if you're not quite sure if there are particular datacollections which relate to your research topic,you can use the topic guides.If we follow that link, you can see herethat we have a whole series of results here.In addition to that, we also havepages which relate to particular data themes.

  • 15:50

    HERSH MANN [continued]: So by following the Get Data link at the top of the pageand using the menu on the left, if I select Data by Theme,you can see here that we have at the momenta series of different topics, Aging, Crime, Education,Environment and Energy.And if I follow any particular one,it will take you to a list of further resourcesthat you can investigate to further research your chosentopic.

  • 16:21

    HERSH MANN [continued]: In addition to the online guides that we haveand the video tutorials that we have online,we also provide face-to-face training to researchersas well.We often visit different universities,speaking to their undergraduate and postgraduate students,academics, and subject librarians.And we're fully aware that not everyone canget to our face-to-face training events, so in additionto those we also have a series of webinarsthat anyone can register with.

  • 16:50

    HERSH MANN [continued]: And we've performed quite a few of thosenow over the past year.And we've had audiences from all over the world whohave participated.And it's a good way for them to ask us questions liveand to see what kinds of resourcesthey can access for their own research as well.

  • 17:10

    HERSH MANN [continued]: As part of our focus on promoting quantitative methodsresearch and data skills, we often hear from teachersthat many of their social science studentsare daunted by quantitative methodsor they're not very confident in their skills.This is something that's very, very common.And so in order to support those teachers,we have a range of resources on our web pagesthat make their life a little bit easier.

  • 17:37

    HERSH MANN [continued]: One of the things that we're very keen on promotingis teaching data sets.The difference between any of our core data collectionsand our teaching data sets is a teaching data sethas been reduced.If you look at some of the most popular, most widelyused surveys that we have, they canhave many hundreds of variables in themand many, many thousands of cases.

  • 17:60

    HERSH MANN [continued]: And when an undergraduate studentis confronted by a very, very large data collection,they can find that a little bit scary.So one of the advantages of using a teaching data setis in this particular case a teacher has taken an existingdata collection and has reduced itso that there are far fewer variables in there, farfewer cases, and it's much more manageable.

  • 18:22

    HERSH MANN [continued]: It's much easier to interpret.It's much easier to understand.And it provides a good starting pointfor any reluctant quantitative methods studentto actually engage with the data and startasking interesting questions of that particular data resource.If you go to our web pages, you can actuallyfind that we have a collection which is all about teaching.

  • 18:46

    HERSH MANN [continued]: So if I go to the Use Data tab at the top of the page,you can see that there's a submenu for Teaching with Data.Here we are.It says, "real data bring learning to life."And you can see that we have some teaching resources here.And there are all kinds of guides,depending on what kind of teaching that you want to do,including qualitative and mixed methods resources,and quantitative resources.

  • 19:09

    HERSH MANN [continued]: And I'm going to highlight here the Discover Teaching Data Setstab, because this takes you to our online catalog.And if I follow this link for discovering our teaching datasets, you can see that we have 61 different datacollections which have specificallybeen designed for teaching.What we do is we encourage any of our teacherswho are interested in producing a teaching data set to choosesomething from the data catalog and if they're using itfor teaching in their own classrooms,then they can offer it back to the UK Data Serviceand then we can make that available to other teachersto use as well.

  • 19:50

    HERSH MANN [continued]: Providing data to academic researchersis clearly the most important rolethat we play in supporting researchin the social sciences.But our role does not end there.That's only part of the academic endeavor.One of the things that we're very keen to dois to learn about the work that our researchers have donewith data, and to further promote that workby featuring people in case studies that we publish online.

  • 20:18

    HERSH MANN [continued]: It's actually part of the agreement we have with our datausers that if they publish anythingwith the data that they've downloaded from our servicethat they let us know.And what that enables us to do isto include their bibliographic citation on our catalog pages.And what that does is it enhancesthe visibility of it research beyond their core audience,so people who aren't necessarily looking at those journalsor aren't looking at the right periodicalscan also find from our catalog work thathas been conducted with particular data collections.

  • 20:54

    HERSH MANN [continued]: That also provides an inspiration for workthat other researchers might do which they might not have beenaware of the potential before.If you're interested in seeing any of the case studiesthat we've published online, they'revery easy to find via our web pages.If you go to the Use Data menu at the top of the pageand click on that, and you can see on the left of the pagethere's an item for Data and Use.

  • 21:22

    HERSH MANN [continued]: If I click on this Case Studies linkon the left-hand side of the page,you can see here some of the most recent case studiesthat we've published.If I search for them in Discover,this shows you that there are 168 different casestudies that we've published.And what this means is that we'vecontacted the original researcherand we've conducted a very short interview with them.

  • 21:46

    HERSH MANN [continued]: If I choose this one at the top of the page here,this particular one was conducted by a group of authorsat the University of Oxford.And this is all about use of coaland how it affects Australian coal assets.If you scroll down the page, you cansee what kinds of theoretical frameworkswere used by the researchers, what data collectionsthey used, what methodology they employed,and what publications and outputs it resulted in.

  • 22:17

    HERSH MANN [continued]: So we find that this is a very, very useful wayof publicizing your research and makingit available to an audience that isn't typicallygoing to come across your work.So having seen what kinds of data collectionsyou can access from the UK Data Service,the next thing to talk about is how you actuallygo about accessing them and how you can register with us.

  • 22:40

    HERSH MANN [continued]: This is done very simply online.And depending on what sector you come from,the process that you go through might be slightly different.If you're in UK higher education, thanit's fairly straightforward.You don't need an additional username and password from us.You can actually register with us usingyour own academic credentials.I'll try and give an illustration of thatusing my own academic credentialsfrom the University of Essex.

  • 23:06

    HERSH MANN [continued]: If I go to any UK Data Service login-- any UK Data Servicepage, you'll see that there's a Login linkon the right-hand side.If I click Login, you come to this pagewhere they ask you to log in to the UK Data Service.And because I'm already registered,I can just follow this link where it says Login.And it brings you here to this UK access management page.

  • 23:29

    HERSH MANN [continued]: You start typing in the name of your institution.If I type in Essex, it brings up the optionof University of Essex.And I just can follow the page and Icome to a familiar University of Essexlogin page, which I can use and login using my University of Essex credentials.

  • 23:50

    HERSH MANN [continued]: If we go back, not everyone is at a UK university.But that does not prevent you from registeringwith the UK Data Service.There's simply an extra step that you have to go through.If you're from outside the UK academic sector,then you would first apply for a UK Data Archiveusername and password.And then when you come to this page,if you type in UK Data Archive, you'llnotice that that institution is one of the options.

  • 24:18

    HERSH MANN [continued]: You click Continue, and then you would use your usernameand password to log in here.Once you've done that and you've logged in,there's a simple registration form that you need to complete.And then within a few minutes, youcan be downloading data from the catalog online.

  • 24:42

    HERSH MANN [continued]: In this tutorial, I talked about the importanceof secondary data for social analysis.And I introduced you to the servicesthat we provide here at the UK Data Service.We hold the biggest collection of digital research datain the UK, which covers the broadest range of topicsand subject areas.

  • 25:07

    HERSH MANN [continued]: And we support researchers in a wide rangeof different disciplines.I've introduced you to the different data collectionsthat we have, and talked about the waythat we support academic researchfrom the very beginning all the way through to the very end.[MUSIC PLAYING]

Video Info

Publisher: SAGE Publications Ltd.

Publication Year: 2017

Video Type:Tutorial

Methods: Secondary data analysis, Data archives

Keywords: access areas; audiences; comparison; cost effectiveness; customer care; customization; documentation; map design; media coverage; metadata; outreach; promotion; registration; resource materials; teaching; teaching materials; time factors; training; user interface; visualization; web sites ... Show More

Segment Info

Segment Num.: 1

Persons Discussed:

Events Discussed:



Dr. Hersh Mann explains the types of materials available through the U.K. Data Archive and how to use them. He also highlights what the archive does to support users, including training, dissemination, and outreach.

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Doing Secondary Data Analysis

Dr. Hersh Mann explains the types of materials available through the U.K. Data Archive and how to use them. He also highlights what the archive does to support users, including training, dissemination, and outreach.

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