Summary
Chapters
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Emily Hund, PhD, research associate, Center on Digital Culture and Society, University of Pennsylvania's Annenberg School for Communication, discusses social media industry studies, including conducting a study, data collection and analysis, in-depth interviews, participant observation, industry press, research boundaries, and preparing for the unexpected.
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Chapter 1: Emily Hund Shares Her Interest in Cultural Production and Critical Media Industry Studies
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Chapter 2: Emily Hund Introduces Cultural Production of and Conducting Critical Media Industry Studies
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Chapter 3: Emily Hund Discusses Collection and Anaylsis of Critical Media Industry Data: In-Depth Interviews
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Chapter 4: Emily Hund Discusses Collection and Anaylsis of Critical Media Industry Data: Participant Observation
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Chapter 5: Emily Hund Discusses Collection and Anaylsis of Critical Media Industry Data: Industry Press
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Chapter 6: Emily Hund Discusses Drawing Research Site Boundaries and Adjusting to the Unexpected
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Resources
Resources
Further Reading
Further Reading