Summary
Chapters
Video Info
David Schweidel, PhD, Professor of Marketing at Emory University, discusses company constraints and decisions plans when designing extended service plans and introduces the Poisson distribution in part 11 of the Managing Uncertainty in Marketing Analytics course.
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Chapter 1: David Schweidel Discusses Company Constraints and Decisions When Designing an Extended Service Plan
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Chapter 2: David Schweidel Discusses the Poisson Distribution
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Chapter 3: David Schweidel Discusses Using the Poisson Distribution to Model the Number of Service Incidents
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