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Discriminant Analysis

Discriminant analysis, more commonly discriminant function analysis, is a multivariate statistical technique used to parse out variables that distinguish particular groups. In other words, this analysis identifies which variables discriminate between mutually exclusive, categorical groups. It is often used in communication research to identify the variables that can predict who might belong to a particular naturally occurring group (e.g., classroom, gender) or assigned research group (e.g., control, treatment). This entry summarizes the development and utility of the discriminant function analysis, its assumptions, analysis options, and data interpretation.

This is a useful statistical analysis in cases in which being able to predict one’s group membership is important. For example, imagine that a researcher has developed a costly intervention for public speaking anxiety. When this intervention works for a person, it nullifies all public speaking anxiety permanently. Yet, for some individuals, the intervention does not work at all. As such, there are two groups: those who the intervention will cure of public speaking anxiety and those who will be unaffected by it. Because this intervention is expensive, it would be important for consumers to know before investing in it whether they will be in the group of individuals who will benefit from the intervention. Taking all potential predictive variables into account, discriminant function analysis could be used to determine who will be helped by the intervention and who will not so that consumers can make an informed purchasing decision.

General Overview

Discriminant function analysis has long been used in the social sciences to predict membership to particular groups. The earliest use is documented by British statistician Karl Pearson who proposed the coefficient of racial likeness, which was an intergroup distance index. Simultaneously in India, Prasanta Chandra Mahalanobis worked on his own conceptualization of an intergroup distance index. This work by both scholars was translated into a linear equation in the 1930s by Ronald Alymer Fisher, which serves as the foundation of how discriminant function analysis is used today.

Most of the initial applications of discriminant analysis were in biology and medicine, but social science also took interest, particularly those in business, education, and psychology. Some of the earliest work based on Fisher’s discriminant function equation appeared in sex role research, where psychologists sought to identify behaviors that would explain the separate social fit and behaviors of boys and girls. Other early uses included placement testing for personnel, economic differences as varied by geographical regions, and voting behavior.

For almost 40 years, discriminant analysis was referred to as predictive discriminant analysis because it was used solely to predict belonging to a group. Despite Fisher’s mathematical foundation, which likens the discriminant function analysis to other statistical analyses, it was not considered a potential supplement in explanation of multivariate analysis of variance (MANOVA) until the 1960s. When used to explain such results, discriminant analysis has often been labeled descriptive discriminant analysis. The descriptive discriminant analysis makes a useful follow-up analysis to running a MANOVA because where the MANOVA focuses on identifying differences, the discriminant analysis emphasizes classification of those differences to place subjects or cases into groups.

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