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Acculturation is most commonly described as adjusting to a new environment or culture. The process of acculturation can happen to anyone who travels, works, or lives in a new place. It includes short-term or long-term experiences in a new environment. Acculturation encompasses the psychological, social, and physiological aspects of adaptation to a culture. To acculturate, one must observe the new culture to learn patterns of behavior. Then an individual can modify one’s own behavior to “fit” in the new environment. Not everyone acculturates the same, and sometimes not at all, causing acculturative stress. This stress mentally affects individuals who are unable to adjust to the new environment. Changes from the home culture and host culture vary, but are part of the acculturation process. This includes food, clothing, social behaviors, communication styles, and more. Socialization and learning the way individuals interact with one another in the host environment is a part of acculturation. Understanding the acculturation process is important for communication studies researchers, whether they are specifically studying the assimilation effect or simply have subjects within their group of respondents undergoing acculturation. In the remainder of this entry, various processes, timing, and examples of acculturation, including reentry, are examined, as are forms of assistance in the assimilation process.

Processes

The process of cultural change, acculturation, happens in several forms. Social aspects of a new culture influence how one adapts. Through observation and awareness, it is possible to learn the rules of the new culture. For example, how people enter and exit public transportation, shop at a grocery store, or greet one another at a party are all behaviors that are observable. Once learned in the new culture, it is possible to employ such behaviors to have a sense of belonging. For some, it takes little to no time to adjust, and for others, it takes a longer period of time. This can be based on personality and background, as well as prior personal experience with travel and adjustment. However, it is possible to experience confusion, anxiety, and depression in a new environment, as well as a feeling of alienation. Being culturally aware and having social support can help ease the transition from the home culture to the host culture so that adaptation, or acculturation, occurs.

Lack of appropriate training or orientation hinders the ability to adapt and understand why some behaviors occur in the host culture. Being prepared through research, reading, trainings, and orientation prepare individuals who plan to reside in a host culture for short-term and long-term experiences. Training can be provided by professionals, such as study abroad advisors for students studying abroad, or cross-cultural trainers for expatriates moving overseas on assignment. Traveling abroad on vacation also requires researching online, reading travel books, and consulting travel agents to understand the host environment, and to prepare in advance for any type of change that may appear shocking or strange to the home culture.

Synonyms and Timing of Acculturation

Researchers have used a variety of terms that are synonymous with acculturation. Cultural adjustment, cultural adaptation, assimilation, and culture shock have all been used interchangeably with acculturation, or as a way to describe the changes people experience going from one cultural environment to another. This transitional process of acculturation is described as culturally adjusting to the host society, whether it is an organizational change, study abroad, relocation, or expatriate assignment. There is no set time for acculturation. It may happen quickly for individuals who have been through cultural change before, or take longer for someone who has not often left the home environment. Negotiating the host environment helps the emotional component of acculturation to ease the tension, confusion, and anxiety caused by the cultural change.

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