From Interest to Engagement: Recruiting and Retaining Parents of Children Within School Contexts

Abstract

Internet parent-implemented interventions show promise as an ideal format for the provision of stand-alone or supplemental services. However, the interventions are only useful if they are accessed. This case will help the reader to understand issues and solutions related to the recruitment and retention of parents in a digital intervention developed concurrently with school programming. The research method will be recruiting and retaining participants and evaluation of digital interventions.

locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles