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Doing Ethnographic Fieldwork in Organizational Research—The Pros and Cons

By: Published: 2019 | Product: SAGE Research Methods Cases Part 2
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This case study describes, analyses, and gives examples of, and personal reflections on, the difficulties in doing ethnographic research in a gender-stereotyped organization. In this text, the focus is on the method used and not specifically on the outcome of the research project. The motivation for the design of the study and why this method was chosen as a way to better understand how leadership is taught and practiced in everyday working life situations are presented; in addition, the difficulties of working as an ethnographer are discussed. The study highlights ethical perspectives on research concerning both public and private interests, and on data collecting and working as a participant observer.

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