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Amplifying Community Engagement as Voice in Qualitative Research Designs: Lessons Learned From a Maternal Health Study

Case
By: & Published: 2020 | Product: SAGE Research Methods Cases: Medicine and Health
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Abstract

This case study discusses challenges to implementing a community health needs assessment designed to engage and learn from new and expectant mothers in a local community as a critical strategy for developing a plan that addressing local maternal health outcomes. Study highlights methodological and ethical issues associated with applying the community-based participatory research (CBPR) framework to inform qualitative methods design and action. This case details methodological considerations unique to enrolling and engaging a racially and economically diverse sample of mothers and methodological challenges encountered in applying CBPR approach to research practice concepts such as snowball sampling, reduced generalizability, researcher bias, and potential participant coercion. We explore the potential for improving study success based on the concept of community health perspective versus maternal health perspective and conclude with lessons learned and best practices to engage, learn, incorporate, and amplify the perspective of mothers into public health and community research based on mothers’ socially contextualized health experiences.

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Community-based research

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