Survey Methodology is becoming a more structured field of research, deserving of more and more academic attention. The SAGE Handbook of Survey Methodology explores both the increasingly scientific endeavour of surveys and their growing complexity, as different data collection modes and information sources are combined. The handbook takes a global approach, with a team of international experts looking at local and national specificities, as well as problems of cross-national, comparative survey research. The chapters are organized into seven major sections, each of which represents a stage in the survey life-cycle: Surveys and Societies Planning a Survey Measurement Sampling Data Collection Preparing Data for Use Assessing and Improving Data Quality The SAGE Handbook of Survey Methodology is a landmark and essential tool for any scholar within the social sciences.
Chapter 9: Research Question and Design for Survey Research
Research Question and Design for Survey Research
TYPES OF RESEARCH QUESTIONS
Surveys can generally be used to study various types of research questions in the social sciences. One important precondition is that researchers translate their research questions into corresponding survey questions that measure the concepts of interest. This process of operationalization is critical and needs thorough consideration (see Part III in this Handbook). In addition, respondents are assumed to provide meaningful and correct answers to questions presented in a survey format. Whenever these very basic criteria are met, a survey can help answer the given research question. Research questions can be general or specific. They can refer to attitudes or behaviors, to general ...