How we understand and define qualitative data is changing, with implications not only for the techniques of data analysis, but also how data are collected. New devices, technologies and online spaces open up new ways for researchers to approach and collect images, moving images, text and talk. The SAGE Handbook of Qualitative Data Collection systematically explores the approaches, techniques, debates and new frontiers for creating, collecting and producing qualitative data. Bringing together contributions from internationally leading scholars in the field, the handbook offers a state-of-the-art look at key themes across six thematic parts: Part I Charting the Routes Part II Concepts, Contexts, Basics Part III Types of Data and How to Collect Them Part IV Digital and Internet Data Part V Triangulation and Mixed Methods Part VI Collecting Data in Specific Populations

Qualitative Interviews

Kathryn Roulston Myungweon Choi


Interviews are omnipresent in contemporary society, and as a genre take in journalistic, media, clinical, job, parent–teacher, and research interviews among others. What these forms of interaction have in common is that they are driven by question–answer sequences. This chapter focuses on the research interview – which also exists in a wide range of forms. In terms of organization, interviews range from the tightly structured format of standardized survey interviews in which questions are asked in a specific order using the same format, to semi-structured interviews, in which the organization of topics is less tightly formatted. In the semi-structured interview, the same topics form the basis for questioning, yet interviewers’ ...

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