This book provides researchers, evaluators, and graduate students with a user-friendly presentation of Campbell s essential work (including his latest thoughts on some of his classic works) in social measurement. The book includes Campbell s arguments as to why qualitative approaches belong with quantitative ones as the assumptive background to relevant quantitative measures, his debate with deconstructionists and social constructionists on measurement validity, and an expansion and further explanation of his multitrait-multimethod matrix. By including overviews for each part and article as well as provide social scientists with useful insights into Campbell s papers in a format accessible to advanced undergraduate and graduate students.

Overview of Chapter 15

Social indicators may be used to assess the impact of social reforms. This chapter discusses some of the problems evaluators face when indicators are used for this purpose.

Often, demonstration programs are initiated in smaller units before being disseminated ...

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