Research Basics: Design to Data Analysis in Six Steps offers a fresh and creative approach to the research process based on author James V. Spickard’s decades of teaching experience. Using an intuitive six–step model, readers learn how to craft a research question and then identify a logical process for answering it. Conversational writing and multi–disciplinary examples illuminate the model’s simplicity and power, effectively connecting the “hows” and “whys” behind social science research. Students using this book will learn how to turn their research questions into results.

Step 4: Pick a Data Collection Method

Now that you know what type of data you want, the next step is easy. You have to pick the right method to collect the data. Not all data collection methods are suitable for all data types. Some work best with one kind; others work best with another.

Table 4.1 summarizes the main possibilities. Here’s how to read it:

  • The 14 types of data covered in Step 3 are listed across the top, and 12 common data collection methods are listed down the left side.
  • Find the type of data you need along the top of the table. Then read down the column until you encounter an X or (X). Follow the row to the left, and you’ll find a ...
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