In addition to hundreds of new references features new to this edition include: a comprehensive introduction to qualitative methods including a review of existing computer applications for collecting and analyzing data; the latest information about the use of computers and online research techniques, including the use of the Internet to locate actual research instruments and journal articles; updated coverage on new scales, internal and external validity, and new analytic techniques with extensive references on each; abstracts, citations and subject groupings by measurement tool of the last five years of the American Sociological Review, Social Psychology Quarterly, and the American Journal of Sociology; extensive coverage of how to prepare manuscripts for publication, including a list of all journals covered by Sociological Abstracts along with the editorial office address and URL for each entry; new coverage of ethical issues; expansion of social indicators to include international coverage; discussion of the importance of policy research with presentation and discussion of specific models as an adjunct to both applied and basic research techniques; and the addition of an index to facilitate the reader's ability to quickly locate a topic.

The Ethnography

The Ethnography

Although a grounded theory study develops a theory from examining many individuals, these people may not have shared patterns ofbehavior because they do not interact on an ongoing basis. Studying a group of individuals who have developed shared patterns calls for an ethnography. An ethnography is a description and interpretation of a cultural or social group or system. The researcher examines the group's observable and learned patterns of behavior, customs, and ways of life (Harris, 1968). As both a process and an outcome of research (Agar, 1980), an ethnography is a product of research ...

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