Written for the researcher who wants to inquire into organizational life in a creative way, this innovative book will equip readers with the tools to gather and analyze data using stories, poetry, art and theatre. Ideas are substantiated by reference to appropriate theory and throughout the reader is encouraged to reflect critically on the approach they have chosen and to be alert to ethical issues. Revealing case studies show how the research approaches covered in the book work in practice. Challenging readers to reassess what is possible when conducting research, Creative Methods in Organizational Research will enrich the research experiences of post graduates in the fields of organization studies, management and management education.




  • How this method has developed
  • What is poetry?
  • Underlying principles and theory
  • Different ways of using poetry in organizational research
  • Case studies
  • How to analyse and interpret the data
  • Conclusion
  • Discussion questions
  • Further reading
And when old words die out on the tongue, newMelodies break forth from the heart; and where theOld tracks are lost, new country is revealed with its wonders.
(Rabindranath Tagore, Gitanjali, 1912)


Using poetry as a creative research method is possibly the least researched ...

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