Part of SAGE’s Mastering Business Research Methods series, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan, the series is designed to support business and management students with their research-based dissertations by providing in-depth and practical guidance on using a chosen method of data collection or analysis. The books are written in a concise and accessible way, and contain a range of features, including checklists and a glossary, designed to support self-guided research. In Case Study Research, Bill Lee and Mark N.K. Saunders describe the properties of case study designs in organizational research, exploring the uses, advantages and limitations of case research. They also demonstrate the flexibility that case designs offer, and challenges the myths surrounding this approach. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method.

Conclusions

Introduction

This book has presented two different approaches to case studies. Firstly, we have discussed orthodox cases that share many qualities with positivist approaches of defining the process in advance and conducting research in a linear and largely pre-defined way that tends to centralize propositional knowledge in the conduct of the case. We have also described emergent case studies that often draw on the use of prior experiential and tacit knowledge to realize the rich descriptions expected from case studies. While we have outlined two approaches, we are not advocating that they be seen as two sets of prescriptions. Our intention is for each to be read as a genre within which there may be different variations as is illustrated by the published emergent ...

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