Written in an accessible style using simple and direct language, Communication Research Statistics guides students through the statistics actually used in most empirical research in communication and the social sciences. This book is the only work in communication that includes details on statistical analysis of data with a full set of data analysis instructions based on SPSS 12 and Excel.

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Nonparametric Tests for Rank Order Dependent Variables

Nonparametric Tests for Rank Order Dependent Variables

  • Doing a Study Involving Ordinal Dependent Variables 282
  • Comparing Ranks of One Group to Presumed Population Characteristics: Analogous Tests to One-Sample t Tests 283
    • The One-Sample Runs Test 283
    • Using SPSS to Conduct the One-Sample Runs ...
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