The Second Edition of Building Evaluation Capacity provides 89 highly structured activities which require minimal instructor preparation and encourage application-based learning of how to design and conduct evaluation studies. Ideal for use in program evaluation courses, professional development workshops, and organization stakeholder trainings, the activities cover the entire process of evaluation, including: understanding what evaluation is; the politics and ethics; the influence of culture; various models, approaches and designs; data collection and analysis methods; communicating and reporting progress and findings; and building and sustaining support. Each activity includes an overview, instructional objectives, minimum and maximum number of participants, range of time required, materials needed, primary instructional method, and procedures for facilitators to help learners in the most common evaluation practices.

Focusing the Evaluation

Focusing the Evaluation


This section includes activities that address

  • Using logic models to focus an evaluation
  • Developing an evaluation purpose statement
  • Identifying stakeholders for an evaluation
  • Developing an evaluation’s key questions

The following information is provided as a brief introduction to the topics covered in these activities.

Before jumping into the design of an evaluation, it is critically important to understand the initiative (i.e., program, intervention) that is to be evaluated. This includes engaging with key stakeholders to articulate how the initiative came into being, the problem it is attempting to solve, and how those who generated the initiative believe the initiative will lead to positive change. This often involves digging into the initiative’s strategy, its underlying assumptions, and a discussion of what short, interim, and long-term outcomes ...

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