Outlining how to select the most appropriate tool for analyzing data, Analysing Qualitative Data also provides the reader with an awareness of the various challenges that are unique to interpreting the conceptual and subjective data generated in qualitative research.

Thematic Coding and Categorizing

  • Codes and coding 38
  • The mechanics of coding 41
  • Data-driven or concept-driven? 44
  • What to code 46
  • Retrieving text from codes 48
  • Grounded theory 49

Chapter objectives

After reading this chapter, you should

  • see the central role of coding in qualitative analysis;
  • see from the close examination of an example the importance of creating codes that are analytic and theoretical and not merely descriptive; and
  • know two techniques that can be used to promote the ...
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