When thinking of the ordinal level of measurement, it is easiest to think of a race. Someone was first, someone was last, but everyone who finished did so in order. The ordinal level of measurement reflects this type of rank order outcome. Just like the footrace, the ordinal level of measurement does not tell one how close the race really was. The first place finisher could have blown the competition out of the water, or it could have been a photo finish. Whatever the outcome, first would still be first and second would still be second. Ordinal measurement cannot tell one how much difference exists between each point on the measurement scale. If the differences/distances/intervals were equal, then ordinal measurement becomes interval measurement. ...
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