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Financial Communication

Encyclopedia
Edited by: Published: 2017
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Financial communication is the empirical and critical research at the intersection of finance and communication. Its scholarship examines the causes, processes, and effects of communication by formal financial institutions, governments, media organizations, financial advisors, and everyday conversation partners. These include consumer socialization, media effects, consumer knowledge acquisition, and transfer; the practices, processes, content, and policy issues relevant to finances; financial practices and behaviors; and attitudes toward financial issues (e.g., credit cards, lending, debt, and spending behaviors). To put it simply, financial communication is the study of the causes of communication about financial issues (i.e., what factors led to communication), the content of those messages, and the effects of those messages. This entry examines the history of financial communication, outlines the different methodologies ...

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