Organizational identification is the process by which individuals come to adopt or assume the identity of an organization or group to which they belong (or seek to belong). This process tends to result in an alignment among an individual’s personal values and beliefs and those embodied by the collective organization; this process occurs both formally and informally and is inherently communicative in nature.[Page 1162] The impact of organizational identification on individuals includes shifts in self-perception, self-identity and the sense of belonging, enjoyment, and meaning associated with individuals’ work and organizational membership. The identification process subsequently is expected to impact decision making as individuals consider the values, preferences, and needs of the organization and weigh the potential impact of their decisions on the organization ...
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