Construct
In the context of survey research, a construct is the abstract idea, underlying theme, or subject matter that one wishes to measure using survey questions. Some constructs are relatively simple (like political party affiliation) and can be measured using only one or a few questions, while other constructs are more complex (such as employee satisfaction) and may require a whole battery of questions to fully operationalize the construct to suit the end user's needs. Complex constructs contain multiple dimensions or facets that are bound together by some commonality that, as a whole, compose the construct. Without clearly conceptualizing the construct's dimensions and the common theme binding the dimensions together, the survey developer runs the risk of either creating a set of questions that does ...
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Reader's Guide
Ethical Issues In Survey Research
Measurement - Interviewer
Measurement - Mode
Measurement - Questionnaire
Measurement - Respondent
Measurement - Miscellaneous
Nonresponse - Item-Level
Nonresponse - Outcome Codes And Rates
Nonresponse - Unit-Level
Operations - General
Operations - In-Person Surveys
Operations - Interviewer-Administered Surveys
Operations - Mall Surveys
Operations - Telephone Surveys
Political And Election Polling
Public Opinion
Sampling, Coverage, And Weighting
Survey Industry
Survey Statistics
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