Point Estimate
Point estimates are single numeric quantities (i.e. "points") that are computed from sample data for the purpose of providing some statistical approximation to population parameters of interest. For example, suppose surveys were being designed to estimate the following population quantities: (a) the proportion of teenagers within a school district who consumed at least one alcoholic beverage last year, (b) the mean number of candy bars consumed last week by county hospital nurses within a state, (c) the total number of text messages sent by cell phone customers of a particular cell phone provider within the last month, (d) the correlation between education and annual expenditures on magazine subscriptions within the past year for U.S. citizens. In every case, a single numeric quantity, or statistic, can ...
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Reader's Guide
Ethical Issues In Survey Research
Measurement - Interviewer
Measurement - Mode
Measurement - Questionnaire
Measurement - Respondent
Measurement - Miscellaneous
Nonresponse - Item-Level
Nonresponse - Outcome Codes And Rates
Nonresponse - Unit-Level
Operations - General
Operations - In-Person Surveys
Operations - Interviewer-Administered Surveys
Operations - Mall Surveys
Operations - Telephone Surveys
Political And Election Polling
Public Opinion
Sampling, Coverage, And Weighting
Survey Industry
Survey Statistics
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