Using Thematic Analysis to Research the Consequences of Adolescent Cyberbullying

Abstract

This case study describes how the method of thematic analysis was used in a research project examining the phenomenon of cyberbullying in the United Kingdom, from the perspectives of students between 13 and 16 years of age and their teachers. In this case study, we focus on the methodological steps underlying the data collection (sampling, ethical approval, and interviews), the analysis (thematic coding), and the case report. Furthermore, we illustrate the method with one of the identified codebooks—Threat to Self and Well-Being—and discuss the implications of cyberbullying for the cyber-victim. Finally, we provide some guidelines on how the method of thematic analysis can be used to examine the phenomenon of cyberbullying.

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