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Quantitative Coding of Qualitative Data Gathered in a Lab Experiment

By: & Published: 2018 | Product: SAGE Research Methods Cases in Psychology
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Qualitative data gathered through mixed-methods lab experiments give researchers a rich record of human behavior from which to draw conclusions. One way to summarize and analyze qualitative data is through quantitative coding. In this “methods in action” case, we cover the resources needed to quantitatively code qualitative data, the steps for creating a coding scheme, and best practices for training and supervising undergraduate research assistant coders to produce reliable coded data. The advantages and challenges associated with a mixed-methods research design and data coding are discussed throughout.

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