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Chapter 1 | Introduction to the Handbook of Social Media Research Methods: Goals, Challenges and Innovations

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Introduction to the Handbook of Social Media Research Methods: Goals, Challenges and Innovations
Anabel Quan-HaaseLuke Sloan

This introductory chapter provides an overview of the most pressing methodological issues and challenges social media scholars need to address. Social media is pervasive in people's daily lives and provides new platforms for socialization, public debate, and information exchange which in turn generates data that is potentially of great interest to social scientists. This has created a growing need ...

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