Deception
According to Webster's Dictionary, deception is the act of making a person believe what is not true; that is, misleading someone. The use of deception in survey research varies in degree. Typically, its use by researchers is mild and is thought to cause no harm to survey respondents and other research subjects. At times, however, the use of deception has been extremely harmful to research subjects. Thus the nature of deception involved in research must be carefully considered. Currently, contemporary researchers in the academic and government sectors submit research proposals to their institutional review board (IRB) primarily to ensure that research participants are protected from harm. In the commercial sector in the United States, this process may not be followed as closely.
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Reader's Guide
Ethical Issues In Survey Research
Measurement - Interviewer
Measurement - Mode
Measurement - Questionnaire
Measurement - Respondent
Measurement - Miscellaneous
Nonresponse - Item-Level
Nonresponse - Outcome Codes And Rates
Nonresponse - Unit-Level
Operations - General
Operations - In-Person Surveys
Operations - Interviewer-Administered Surveys
Operations - Mall Surveys
Operations - Telephone Surveys
Political And Election Polling
Public Opinion
Sampling, Coverage, And Weighting
Survey Industry
Survey Statistics
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