Summary
Contents
Subject index
Presents the very latest methodological knowledge on surveys. Provides students and researchers who want to collect, analyze, or read about survey data with a sound basis for evaluating how each aspect of a survey can affect its precision, accuracy, and credibility.
Evaluating Survey Questions and Instruments
Evaluating Survey Questions and Instruments
Designing a good survey instrument involves selecting the questions needed to meet the research objectives, testing them to make sure they can be asked and answered as planned, then putting them into a form to ...
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